News, insights, and trends we found time to write about.

Find out how narrative-based marketing employs storytelling, customer-focused personas and psychological insights to create great brand experiences and lasting customer relationships.

European Union is offering funding to support businesses of all sizes in their transformation. This article gives you an up-to-date overview of the best European digitalisation grants, how to apply for them and which ones suit your needs – from the Digital Europe Programme to the EIC Accelerator.

A practical, up-to-date guide to Austria’s best digitalisation grants in 2025. Find out what You can get funded, who’s eligible, and how to apply successfully – whether You’re upgrading systems, training teams, or launching a full transformation.

Check our why we like Webflow an even write about it. It offers integrated solutions that enhance collaboration, efficiency and user experience.

Let us show you the advantages of headless CMS, focusing on Storyblok’s unique offerings. Learn how decoupling content from presentation layers can enhance flexibility, scalability and collaboration in your digital strategy.

Why do some digital products feel instantly delightful and others like 💩? This article explores the power of emotional design – from first impressions to lasting loyalty. Learn how to engage users on a visceral, behavioural and reflective level with strategies that go beyond pure functionality. Includes common pitfalls, future trends and tips You can apply right now.

70% of digital transformation projects fail – often because they overlook the people they aim to serve. This blog introduces the five phases of Design Thinking and shows how applying them can lead to smarter, more human-centred digital innovation. Includes practical tips and five key questions answered.

SEO takes time, but faster indexing, strong backlinks, and a consistent strategy can significantly improve search engine rankings.